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The 3 Moves That Decide Who Wins Peak 2025

The 3 Moves That Decide Who Wins Peak 2025

Plus: How Rhode’s instant success at Sephora is changing the wider beauty industry

Avinash Duggempudi
Avinash Duggempudi
Weekly NewsletterWeekly Newsletter
Sephora Drops Huda From Fall Campaign

Sephora Drops Huda From Fall Campaign

Plus: Kim K shuts down SKKN

Avinash Duggempudi
Avinash Duggempudi
Weekly NewsletterWeekly Newsletter
Kim Kardashian Shutters SKKN, Strategy Reset

Kim Kardashian Shutters SKKN, Strategy Reset

Plus: Injectables shift to skin quality as Allergan scales SKINVIVE

Avinash Duggempudi
Avinash Duggempudi
Weekly NewsletterWeekly Newsletter
Suave Bets Big On Sensitive Skin

Suave Bets Big On Sensitive Skin

Plus: Why last click undervalues channel revenue by over 90%?

Avinash Duggempudi
Avinash Duggempudi
Weekly NewsletterWeekly Newsletter
Peach & Lily Rewrites Influencer Playbook

Peach & Lily Rewrites Influencer Playbook

Plus: Soak Up The Sun Like Carlos Alcaraz With ISDIN Sunscreen

Zihan Lyu
Zihan Lyu
Weekly NewsletterWeekly Newsletter
SkinCeuticals’ patent expiry resets vitamin C competition

SkinCeuticals’ patent expiry resets vitamin C competition

Plus: AI beauty tools go from demo to ROI

Zihan Lyu
Zihan Lyu
Weekly NewsletterWeekly Newsletter
Sephora Drops Huda From Fall Campaign

Sephora Drops Huda From Fall Campaign

Plus: Dove taps Ciara to push skin-positive message

Avinash Duggempudi
Avinash Duggempudi
Weekly NewsletterWeekly Newsletter
‘Vibe Marketing’ Is Taking Over Beauty. What Is It?

‘Vibe Marketing’ Is Taking Over Beauty. What Is It?

Plus, Rhode hits Sephora

Zihan Lyu
Zihan Lyu
Weekly NewsletterWeekly Newsletter
Skincare Unboxed | SKIN Bets On Consumables

Skincare Unboxed | SKIN Bets On Consumables

Plus: Clinique tests Amazon Mexico to accelerate marketplace growth

Avinash Duggempudi
Avinash Duggempudi
Weekly NewsletterWeekly Newsletter
Skincare Unboxed | Dove Moves Menopause Care to Amazon Exclusive

Skincare Unboxed | Dove Moves Menopause Care to Amazon Exclusive

Plus: Private labels outpace national brands as beauty budgets tighten

Zihan Lyu
Zihan Lyu
Weekly NewsletterWeekly Newsletter
Skincare Unboxed | Brad Pitt's Skincare Brand Had a Fresh Rebranding

Skincare Unboxed | Brad Pitt's Skincare Brand Had a Fresh Rebranding

Plus, 3D Skin Mapping brings product truth to the surface

Zihan Lyu
Zihan Lyu
Weekly NewsletterWeekly Newsletter
Skincare Unboxed | Rhode Skin's $1B Acquisition Marks Creator-Led Brand Power Surge

Skincare Unboxed | Rhode Skin's $1B Acquisition Marks Creator-Led Brand Power Surge

Plus, Beauty Retailers Race to Redefine the Rules of Engagement

Zihan Lyu
Zihan Lyu